Sales Strategy & Design
Exclusively for the Social Good Industry
Deliver a buying process that delights both clients and your pipeline.
Problems I Solve
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Stalled Growth
Your revenue is plateauing, and the structure and processes that got you where you are won’t get you to the next level.
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Growing Pains
Your sales team needs more effective sales skills and a data-driven performance culture to boost win rates and outpace competitors.
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Confusing Data
You need to better manage what you measure, but your sales CRM is a graveyard and data workflows are murky, manual, and inconsistent.
Signature Services
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Design, optimize, and scale an outbound regimen that leverages smart automation with human connection.
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Take your sales motion from fog to clarity by implementing the systems, processes, and best practices that create a frictionless buyer journey and a Proven and Repeatable Sales Process (PRSP).
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Clean, unite, and configure your sales data in a way that serves as your source of truth for key decision-making.
About me
Deep roots in the space: I’ve spent over 8 years in national Democratic and progressive politics, working across organizing, finance, and leadership roles for orgs and campaigns like Planned Parenthood Action Fund, Governor Terry McAuliffe, and Vice President Kamala Harris.
Proven sales leadership in the industry: I’ve led sales for social-good SaaS and agencies, including NGP VAN, GetThru, People First, and Bonfire — consistently outperforming revenue targets, building scalable systems, and mentoring rising sales talent.
Top individual contributor and strategic operator: I’ve achieved 130% to quota as an IC, grown agency revenue 4x to $5.6M, and architected turnarounds for revenue-negative teams.
Fluent in modern sales frameworks: I’m trained in Sandler, SaaSy Sales (with coaching from Salesforce leadership), SPIN, and Challenger models - tailoring that knowledge to mission-aligned orgs that don’t fit a typical business mold.
Trusted by social impact innovators
“Micah helped us take our approach to sales to the next level. She brought deep expertise and strategic thinking to our conversations, helping us streamline our sales process and grow our business substantially.”
Josh Nelson | CEO, Civic Shout
“Micah helped us build and leverage a CRM and sales process we can use to scale our business development. She brought such care to the work that we were able to confidently navigate the introduction of a brand-new system while setting a strong, mission-aligned foundation for growth. I’d highly recommend Micah to any team looking for a committed partner who can guide both strategy and execution.”
Dillon St. Bernard | Founder, Team DSB
“Micah helped us think through our sales function and operationalize it better. Her experience and support helped set us up for success and over a year later, we continue to use her systems even today.”
Ashwath Narayanan | CEO, Social Currant
Let’s connect!
Schedule a free consultation where we will look at what’s working for you vs. what isn’t, identify what’s possible for your growth in the next 90+ days, and see if it makes sense for us to explore working together or if I should point you to other resources.